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Competence Areas

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Background literature

> Grewal, Rajdeep and Ravi Dharwadkar (2002), “The Role of the Institutional Environment in Marketing Channels,” Journal of Marketing, 66 (July), 82-97.

> Kahnemann, Daniel, Ed Diener, and Norbert Schwartz (1999), Well-Being: The Foundations of Hedonic Psychology, New York: Russell Sage Foundation.

> Scott, W. Richard (2001), Institutions and Organizations. Thousands Oaks, CA: Sage.

> Schimmack, Ulrich, Phanikiran Radhakrishnan, Shigehiro Oishi, Vivian Dzokoto, and Stephan Ahadi (2002), “Culture, Personality, and Subjective Well-Being: Integrating Process Models of Life Satisfaction,” Journal of Personality and Social Psychology, 82 (4), 582-593.

> Steenkamp, Jan-Benedict E.M. and Inge Geyskens (2006), “How Country Characteristics Affect the Perceived Value of Web Sites,” Journal of Marketing, 70 (July), 136-150.

> Steenkamp, Jan-Benedict E.M., Frenkel ter Hofstede and Michel Wedel (1999), “A Cross-National Investigation into the Individual and National-Cultural Antecedents of Consumer Innovativeness,” Journal of Marketing, 63 (April), 55-69.

> Wilkie, William L. (1994), Consumer Behavior, New York: Wiley.

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